Hi 👋
I’m Avá Araujo, a multidisciplinary designer with 14 years of experience crafting meaningful and elegant digital experiences.

I’m currently a Lead Product Designer at BTG Pactual.

Bday

Description

A concept I developed during the “Conceituando Interfaces” course at Aprender.design. The brief was to create an app called Bday where users could save important dates, such as friends’ and family members’ birthdays, so they would never forget them.

I saw an opportunity to take the concept further by adding a social layer to the experience. Beyond keeping track of birthdays, Bday would allow users to create groups, share events with friends, and discover events happening in their city.

Type
Concept
Role
Product Designer
Year
2025
Three Bday app screens: the list of upcoming birthdays, Julia Campos’s birthday with a group gift, and the flow to add a reminder or event
Bday brand collage: the logo, birthday and event cards, the number of events this month, and group filters like NYC, Friends, Work and Family